Director of Brand & Content

  • Jebbit
  • BOSTON
  • May 30, 2018
Full time Marketing Media-Journalism

Job Description

Opportunities like this don’t come around too often.

The chance to not just build a brand, but to develop a brand-new category. At Jebbit, we’re creating the world’s first declared data platform. What does that mean? Well, by marrying mobile-first content with data provided directly from the consumer (not scraped, not inferred, not bought…), we’re solving a big problem for companies and consumers alike: how to do personalization right.

And we need some help. Reporting the Vice President of Marketing, we’re looking for an experienced content and brand marketer to join our growing marketing team.

Someone who thrives on innovation and isn’t afraid to experiment--all while creating and managing a world class editorial calendar. Guides, ebooks, reports--they’re all part of the plan. Video content, podcasts, interactive mobile campaigns--they are too. What’s missing? The new ideas you’ll also bring to the table.


Key Responsibilities

-Develop and own Jebbit’s editorial calendar and output

-Manage the in-house content marketing team, content budget, and freelancers/agencies as necessary

-Own the creation and project management of major content pieces

-Work closely with Jebbit’s Director of Demand Generation to ensure content delivers toward demand goals, and is properly reported

-Be the brand steward: ensure all content is aligned with Jebbit’s brand voice and attributes

-Plan and implement a cohesive content strategy for the Jebbit website, and manage its production

-Work collaboratively with sales, partnerships, and services to meet their collateral needs



Skills & Qualifications

-Five or more years experience building content marketing programs--preferably for SaaS or technology platforms. But a track record of good ideas and great campaigns is what’s most important.

-We work directly with social platforms like Snapchat and Twitter. More than a passing understanding and passion for social marketing as content is key.

-”Non-traditional” content. Blogs, guides, reports are great--hey we have some! But experience with video content strategies, podcasts, or similar would be swell.

-Detail and process-oriented: manage deadlines, keep the department up to speed is a must.

-Curiosity. You don’t have to know everything (we certainly don’t--we’re building a new category), but you have to want to learn on your own.

-Initiative. See above. You can take, or be assigned, a problem to solve and run with it.

-Creativity. We don’t want to recreate the standard content marketing playbook, and we want your help in redefining it.

-Sense of humor. Not only is it part of our brand voice, but it’s part of our department’s DNA.

-Knowledge of the marketing data landscape a big plus, but not required.

-Be kind. We kind of have a no jerks allowed policy around here, and we’re pretty strict about it (In a totally nice way).